I have this friend. We’ll call him Rex. I only hear from Rex a couple of times a year, like clockwork: Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier, Tutorials
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Information marketers, especially those at the beginning of their career, often see each sale and each product as an isolated event. A customer comes, purchases, and leaves. Done deal. Right? WRONG! Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier, Tutorials
You may think that with a strong affiliate program behind you, you don’t need to do any promotions or marketing of your product because your affiliates will do it for you. Nothing could be further from the truth. Continue Reading
Posted in Advertising & Marketing, Ecommerce, Guest Posts, Social Media, The World According to Xavier, Tutorials
You probably already know that an affiliate network is a group of individuals who market your products on your behalf, and in return receives a commission on each sale they send your way. Commissions in the information marketing world can range from 50-75 percent, and sometimes can be as much as 100 percent. Continue Reading
Posted in Advertising & Marketing, Affiliate Programs, Guest Posts, The World According to Xavier
We’ve all heard info marketing horror stories of website crashes, payment system snafus, affiliate tracking nightmares, and the like. And we all think, “That could never happen to me!” Continue Reading
Posted in Advertising & Marketing, Ecommerce, Guest Posts, The World According to Xavier, Tutorials, Web Hosting
One of the great benefits of selling on the internet is that you have access to over a billion people. Yes, BILLION. When you think of what fraction of the total internet population you need to convert to customers to make a living online, it’s miniscule – a fraction of a fraction of a percent! Continue Reading
Posted in Advertising & Marketing, Guest Posts, Social Media, The World According to Xavier, Tutorials
You may naturally assume that to make something sell quickly, you want to price it as low as possible. After all, the laws of economics state that the lower the price, the higher the demand, right? Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier, Tutorials
The other day, my six-year-old convinced me to get her this chalk set that promised “3-D effects on your own driveway!” She pointed to the kids on the box, glowing with the success of creating artistic, 3-D effects that would rival those of Pixar. “Please, Mommy, please!” she begged. Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier, Tutorials
When you see other information marketers making big bucks from an ebook on, say, Twitter traffic generating strategies it is really tempting to jump up and say, “I could write an ebook on Twitter traffic generating strategies, too! And then I could make big bucks too!” Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier, Tutorials
When the Wright brothers took their first historic flight on December 17, 1903, they weren’t trying for perfection. They weren’t trying to offer great cocktail service or wireless Internet or 100 channels of TV aboard their flying machine. They just wanted the darned thing to stay up in the air for a few seconds! Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier
Information marketing is in it's most basic definition “the process of selling information”. That sounds simple enough, right? But how exactly does that work in an internet-based business? Continue Reading
Posted in Advertising & Marketing, Guest Posts, The World According to Xavier, Tutorials
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